How I Increased Conversions by 845% with a Simple Psychology Trick


Do you want to get more email subscribers? What if I tell you that there’s a way that you can increase your conversions by 845% without any A/B testing. It’s a simple psychology trick that only the smartest marketers know about, and it leverages what we call: The Content Upgrade. When I first launched OptinMonster […]

7 Lessons I Learned from Fighting a 9 Month Long Lawsuit


Have you ever heard entrepreneurs talking about lawsuits? Yeah me neither. It’s mostly because entrepreneurs like to talk about glory moments and lawsuits aren’t that sexy. Not to mention there is a lot of legalese that may restrict folks from talking about details. Recently while talking with a friend, I shared some of the lessons […]

10 Biggest Business Mistakes That Every Entrepreneur Should Avoid

Business Mistakes

When I started my first business, I made a lot of mistakes (everyone does). While mistakes are unavoidable, you can use the lessons learned by others to prevent them from taking you down. Now with over a decade in business, I see entrepreneurs making the same rookie mistakes over and over again, and I recognize […]

How We Handle Customer Support (Behind the Scenes Look)

Behind the Scenes - How we handle customer support

Winning early at customer service was crucial for our success. Despite the importance of customer service, it is probably the least talked about topic in “transparency reports” that most companies have been publishing. That’s why in this article, I will give you the complete breakdown on how we handle customer support for OptinMonster. I will […]